Beijing, November 8, 2023 /PRNewswire/ — Alibaba Pictures and T&B Media Global, together with Thai Prime Minister Sureta Thavisin, announced a groundbreaking partnership to further strengthen cultural exchanges between Thailand and China through entertainment. Mr. Zheng YongAlibaba Digital Media & Entertainment Group CTO with Dr. Jwanwat Ahriyavraromp, Founder and CEO of T&B Media Globalannounced a multi-layered, strategic and innovative partnership that will redefine the entertainment industry. At the same time, both companies were committed to promoting cultural exchanges and further strengthening the close ties between the two countries. China and Thailand. The collaboration also focuses on developing immersive entertainment technology that promises to bring new immersive experiences to audiences around the world.
The strategic cooperation focuses on three areas: The first is collaboration in AI (artificial intelligence) and virtual human development. Alibaba and T&B will work together to create virtual humans for use in film and television production and revolutionize content creation with artificial intelligence generated content (AIGC). The goal is to be at the forefront of his AI development and virtual human creation in the entertainment industry.
The second area is film and television distribution. The two companies will work closely together and leverage local capabilities to support the distribution of their films and television series in their respective countries. This will bring a more diverse collection of high-quality movies and TV series to audiences in both countries.
The final collaboration is the co-creation of new intellectual property (IP). Both countries will leverage their respective resources and channels to expand into broader global markets.
This exciting cooperation will further strengthen the close ties between our two countries and positively contribute to society.
Honored guests at the strategic partnership announcement ceremony included the following from Alibaba's media and entertainment group: yang weigang, Party Committee Secretary and Vice President.Mr. Zhou Peng, Head of overseas business at Youku.Mr. Wang Ye, Head of Digital Human Business. And Ms. Wang YingProject manager.
The presentation was held at Beijingas an ongoing initiative by the Tourism Bureau. Thailand (TAT). They held a signing ceremony known as a “Memorandum of Understanding” with eight Chinese companies. The aim is to promote tourism and cultural exchange. China and Thailandand proceed Thai's Develop the tourism industry through innovation and global industry improvement. Prime Minister Suretta Tabisin also attended the ceremony. Thailandalong with the country's leading businessmen, including Charoen Pokpan Group's senior chairman Mr. Dhanin Chehravanon, Mr. Soupaj Chehravanon, Mr. Supachai Chehravanon, Mr. Pakkapong Gumrak and others.
The strategic partnership between Alibaba and T&B will take full advantage of the strengths, capabilities, and resources of both companies to provide high-quality entertainment experiences to viewers. China and Thailand. Additionally, new entertainment experiences will serve as a means to boost Thailand and China's soft power into the global market.
Source T&B Media Global