The K-Pop industry is known for being a revolving door of innovation, creativity, and influential star presence. Hallyu has virtually taken the world by storm with idol groups and soloists, along with glamorous K-dramas at the forefront. Similar to last year, the Ministry of Culture, Sports, and Tourism conducted an “Overseas Hallyu Survey'' to determine overseas fans' favorites in various categories.
The main purpose of this study is to collect data on the influence of the Korean wave. With a sample size of 25,000 people from over 26 countries, the 2024 Overseas Hallyu Survey does its best to show exactly what type of K content is being consumed in different countries .
In one part of the survey, respondents were asked, “Who is your favorite Korean group/artist right now?” Check out their answers below!
Top 5 favorite K-POP groups/artists
1.BTS
With a whopping 29.1%, BTS took the top spot among overseas fans' favorite K-Pop idol groups/artists. BTS members slowly joined the military one by one to fulfill their mandatory enlistment while performing on a solo schedule. Despite fulfilling their national duties, this iconic boy group's musical influence, positivity, and unique worldview have cemented their status as a top idol group.
2. Blackpink
Following in second place is the global girl group BLACKPINK. 13.1% of respondents named them as their favorite idol group. After the end of the “Born Pink World Tour”, this iconic girl group decided to cooperate with YG for the promotion of the group, but to carry out their individual activities with another company. became. Despite this, BLACKPINK's essence, both music and personality, still resonates deeply with her K-Pop fans around the world.
3.Rhinoceros
When “Gangnam Style” first dominated the world charts, it seemed like a fever dream. However, due to its success, Hallyu was able to create a huge boom all over the world. This international success has remained with PSY since then, and he has been praised for his contributions to Korean entertainment and culture. Although PSY was a bit quiet in 2023, he was still able to fill concert venues, was chosen by 2.9%, and remained at the forefront of the hearts of international fans.
4. Jungkook of BTS
While BTS as a whole achieved success as solo artists in 2023, one of the members chosen by 2.7% of international fans as their favorite artist was none other than the golden maknae, BTS' Jungkook himself. The release of the album “GOLDEN”, which consists of hit songs such as “Seven”, “Standing Next To You”, “3D”, etc., took JungKook's career to another level. He was able to express his individuality as an artist and became a name that is loved not only in the K-Pop community but beyond.
5.IU
Last on the list is No. 5 is the lovely singer and actress IU. The winning soloist was chosen by 2.1% of overseas fans. In 2023, she appeared in the cheerful and heartwarming sports movie “'' and received overwhelming support.dreamApart from this, IU is an artist loved by millions around the world, praised for her amazing musicality and incredible artistic talent.
Regional breakdown of top 5 favorite K-Pop groups
While the artists listed above were the general consensus among international fans, there were a few outliers depending on the region.Asia – Within Oceania Two degrees and BLACKPINK's Lisa I took no. 4 and no. Five. Stray Kids It was included in the top five in America and Europe.after that BIGBANG's G-DRAGON Fans from the Middle East and Africa also participated. However, one common factor across all regions is BTS's position at the top. Even in the year when they all slowly transitioned into military service, they remained the hottest K-Pop act the world has ever seen.
However, in terms of consistency, BLACKPINK remained at number one. Although he came in second place, he lost out to BTS's beloved youngest member, Jungkook, among overseas fans in Africa. These rankings have remained roughly the same over the past few years.
As evidenced by the results of many years of overseas Korean Wave research, BTS and BLACKPINK remain a force to be reckoned with. They worked tirelessly, appearing on the biggest stages around the world and using every means possible to communicate with their fans. They have built a long-standing legacy within his K-Pop community that isn't going to crumble anytime soon. And despite all the criticism and difficulties they may have faced along the way, the group remained resolute in their profession as idols and leveled up at various moments in their career. Both BTS and her BLACKPINK have become frontrunners in her K-Pop industry, recognized by millions if not trillions of people around the world.
BTS & BLACKPINK effect
It's hard to explain how much influence BTS and BLACKPINK have had on the K-Pop community, resulting in both groups being No.1. 1 and no. Ranked 2nd in the top 5 list of overseas fans. The length of their careers and ability to connect with audiences beyond their music has made them central figures in the various micro-communities that dot K-pop. Currently, the two groups have put their group careers on hold, with BTS in the military and BLACKPINK focusing on their solo careers. However, BTS and her BLACKPINK continue to appear in netizen mentions, expanding their reach beyond ARMY and her BLINK's avid fandom.
Despite being on hiatus in the group's career, their fame continues and sentiment towards the two is very positive as fans patiently await their return.
It may be a while before we can see both BTS and BLACKPINK take the stage as a complete group, but this proves one thing. The fact that people still mention and search for these two groups shows their immense appeal, captivating the entire world into their ocean of fascination. This love is so well-earned, backed up by spectacular stages, heart-warming social media interactions, and additional content offerings that you'll hardly feel their absence. With this, there is a high possibility that the idol group will be number one in future Korean Wave surveys overseas. 1 and no. 2 Again.
Other consistent star-studded names
BTS and BLACKPINK's fame aside, alongside PSY, there are many more names who deserve credit for taking the Korean wave to even greater heights. When we talk about the globalization of K-Pop, we can't forget JYP Entertainment's girl group TWICE. They have established a solid foothold within the industry, their concert venues are always sold out, and they have become more than just a national jewel. Now, fans around the world are rooting for them through various stops on their world tour and on social media.
Interest in TWICE has been consistently high for the past five years, peaking around the time of their world tour, year-end awards ceremony performance, and new release. With a very strong fan base and interest from even casual K-Pop fans, this girl group has a huge influence on the K-Pop industry. Its presence remains unwavering even as generations change, and will continue to do so.
And then there's IU, a notable veteran who has remained in the top five K-pop artists for overseas fans for the past few years. Her influence in the K-Pop scene cannot be underestimated, as she can also bridge the gap between the music show stage and the drama film set.
Over the past five years, similar to TWICE, netizens' interest in the soloist has always maintained a high rate over time, with huge increases the moment she releases a song, news of her relationship status, and announces a world tour. I showed it. Apart from BTS, BLACKPINK, and PSY, these two incredibly talented and renowned artists continue to be at the top of the K-Pop scene and are loved by fans all over the world.
Currently, 4th and 5th generation rookie groups are showing off their skills and competing for the top spot, which is coveted by overseas fans. Only time will tell whether they are strong enough to participate in overseas Hallyu surveys and be ranked among the top five groups by overseas fans.
What do you think about the top 5 K-POP idols/artists in the 2024 Overseas Korean Wave Survey?
The K-Pop industry is known for being a revolving door of innovation, creativity, and influential star presence. Hallyu has virtually taken the world by storm with idol groups and soloists, along with glamorous K-dramas at the forefront. Similar to last year, the Ministry of Culture, Sports, and Tourism conducted an “Overseas Hallyu Survey'' to determine overseas fans' favorites in various categories.
The main purpose of this study is to collect data on the influence of the Korean wave. With a sample size of 25,000 people from over 26 countries, the 2024 Overseas Hallyu Survey does its best to show exactly what type of K content is being consumed in different countries .
In one part of the survey, respondents were asked, “Who is your favorite Korean group/artist right now?” Check out their answers below!
Top 5 favorite K-POP groups/artists
1.BTS
With a whopping 29.1%, BTS took the top spot among overseas fans' favorite K-Pop idol groups/artists. BTS members slowly joined the military one by one to fulfill their mandatory enlistment while performing on a solo schedule. Despite fulfilling their national duties, this iconic boy group's musical influence, positivity, and unique worldview have cemented their status as a top idol group.
2. Blackpink
Following in second place is the global girl group BLACKPINK. 13.1% of respondents named them as their favorite idol group. After the end of the “Born Pink World Tour”, this iconic girl group decided to cooperate with YG for the promotion of the group, but to carry out their individual activities with another company. became. Despite this, BLACKPINK's essence, both music and personality, still resonates deeply with her K-Pop fans around the world.
3.Rhinoceros
When “Gangnam Style” first dominated the world charts, it seemed like a fever dream. However, due to its success, Hallyu was able to create a huge boom all over the world. This international success has remained with PSY since then, and he has been praised for his contributions to Korean entertainment and culture. Although PSY was a bit quiet in 2023, he was still able to fill concert venues, was chosen by 2.9%, and remained at the forefront of the hearts of international fans.
4. Jungkook of BTS
While BTS as a whole achieved success as solo artists in 2023, one of the members chosen by 2.7% of international fans as their favorite artist was none other than the golden maknae, BTS' Jungkook himself. The release of the album “GOLDEN”, which consists of hit songs such as “Seven”, “Standing Next To You”, “3D”, etc., took JungKook's career to another level. He was able to express his individuality as an artist and became a name that is loved not only in the K-Pop community but beyond.
5.IU
Last on the list is No. 5 is the lovely singer and actress IU. The winning soloist was chosen by 2.1% of overseas fans. In 2023, she appeared in the cheerful and heartwarming sports movie “'' and received overwhelming support.dreamApart from this, IU is an artist loved by millions around the world, praised for her amazing musicality and incredible artistic talent.
Regional breakdown of top 5 favorite K-Pop groups
While the artists listed above were the general consensus among international fans, there were a few outliers depending on the region.Asia – Within Oceania Two degrees and BLACKPINK's Lisa I took no. 4 and no. Five. Stray Kids It was included in the top five in America and Europe.after that BIGBANG's G-DRAGON Fans from the Middle East and Africa also participated. However, one common factor across all regions is BTS's position at the top. Even in the year when they all slowly transitioned into military service, they remained the hottest K-Pop act the world has ever seen.
However, in terms of consistency, BLACKPINK remained at number one. Although he came in second place, he lost out to BTS's beloved youngest member, Jungkook, among overseas fans in Africa. These rankings have remained roughly the same over the past few years.
As evidenced by the results of many years of overseas Korean Wave research, BTS and BLACKPINK remain a force to be reckoned with. They worked tirelessly, appearing on the biggest stages around the world and using every means possible to communicate with their fans. They have built a long-standing legacy within his K-Pop community that isn't going to crumble anytime soon. And despite all the criticism and difficulties they may have faced along the way, the group remained resolute in their profession as idols and leveled up at various moments in their career. Both BTS and her BLACKPINK have become frontrunners in her K-Pop industry, recognized by millions if not trillions of people around the world.
BTS & BLACKPINK effect
It's hard to explain how much influence BTS and BLACKPINK have had on the K-Pop community, resulting in both groups being No.1. 1 and no. Ranked 2nd in the top 5 list of overseas fans. The length of their careers and ability to connect with audiences beyond their music has made them central figures in the various micro-communities that dot K-pop. Currently, the two groups have put their group careers on hold, with BTS in the military and BLACKPINK focusing on their solo careers. However, BTS and her BLACKPINK continue to appear in netizen mentions, expanding their reach beyond ARMY and her BLINK's avid fandom.
Despite being on hiatus in the group's career, their fame continues and sentiment towards the two is very positive as fans patiently await their return.
It may be a while before we can see both BTS and BLACKPINK take the stage as a complete group, but this proves one thing. The fact that people still mention and search for these two groups shows their immense appeal, captivating the entire world into their ocean of fascination. This love is so well-earned, backed up by spectacular stages, heart-warming social media interactions, and additional content offerings that you'll hardly feel their absence. With this, there is a high possibility that the idol group will be number one in future Korean Wave surveys overseas. 1 and no. 2 Again.
Other consistent star-studded names
BTS and BLACKPINK's fame aside, alongside PSY, there are many more names who deserve credit for taking the Korean wave to even greater heights. When we talk about the globalization of K-Pop, we can't forget JYP Entertainment's girl group TWICE. They have established a solid foothold within the industry, their concert venues are always sold out, and they have become more than just a national jewel. Now, fans around the world are rooting for them through various stops on their world tour and on social media.
Interest in TWICE has been consistently high for the past five years, peaking around the time of their world tour, year-end awards ceremony performance, and new release. With a very strong fan base and interest from even casual K-Pop fans, this girl group has a huge influence on the K-Pop industry. Its presence remains unwavering even as generations change, and will continue to do so.
And then there's IU, a notable veteran who has remained in the top five K-pop artists for overseas fans for the past few years. Her influence in the K-Pop scene cannot be underestimated, as she can also bridge the gap between the music show stage and the drama film set.
Over the past five years, similar to TWICE, netizens' interest in the soloist has always maintained a high rate over time, with huge increases the moment she releases a song, news of her relationship status, and announces a world tour. I showed it. Apart from BTS, BLACKPINK, and PSY, these two incredibly talented and renowned artists continue to be at the top of the K-Pop scene and are loved by fans all over the world.
Currently, 4th and 5th generation rookie groups are showing off their skills and competing for the top spot, which is coveted by overseas fans. Only time will tell whether they are strong enough to participate in overseas Hallyu surveys and be ranked among the top five groups by overseas fans.
What do you think about the top 5 K-POP idols/artists in the 2024 Overseas Korean Wave Survey?